Four Seasons Sunrooms Provides Excellent Opportunity for Growth in Remodeling Industry

Outstanding Products, Support and Training Ensure Success!

HOLBROOK, NY (October, 2005) - The sunroom and conservatory industry offers one of the best opportunities for growth in the remodeling industry, recent market research indicates. While windows, siding and roofing installation increasingly become commodities where competition drives down prices, and profit margins, well-insulated year-round sunrooms and conservatories offer an excellent growth record that has been trending around 8 percent per year for several years. With few players in the industry, competition is low and profit margins remain high.

The market for room enclosures has grown roughly 16% since 2002, estimating the total market for sunroom enclosures, including accessories, to be approximately $795 million in 2004. That same research expects the 2007 market to be around $919 million. Of this market, year-round insulated rooms like sunrooms and conservatories represent, by far, the majority of sales in glazed roof products.

There are believed to be a number of factors driving the market, including a growing presence of consumers inside the demographic buying profile of educated 45 plus year-old homeowners, low interest rates, rising home prices creating additional equity and a reluctance to buy-up, and increasing awareness of a patio enclosure or sunroom addition as a real alternative to conventional construction.

With over 300 locations across North America in what has been described as a dynamic growth market, remodelers recognize that Four Seasons Sunrooms is uniquely positioned to capitalize and lead the development of this exciting opportunity.

"Four Seasons Sunrooms is a vital part of the future growth of Renaissance Exteriors, not only in sales volume, but, more importantly, in profitability," Jeff Pattison, owner of Renaissance Exteriors in Maple Grove, MN said. "I am confident in the products, the support, and the direction of Four Seasons Sunrooms."

Established in 1975, Four Seasons Sunrooms has built an enviable reputation for delivering consistently superior products and establishing the leading edge in sunroom and conservatory technology and marketing. Four Seasons has installed hundreds of thousands of patio rooms, sunrooms and conservatories worldwide in such extreme climate conditions as the deserts in Phoenix, Arizona and the tundra in Juneau, Alaska.

Four Seasons Sunrooms franchises are poised to take advantage of one of the best opportunities in the building industry because they have the ability to build on a foundation of over 30 years of real-world, hands-on, experience to assist them in developing profitable businesses in exclusive territories.

"Twenty-seven years in the business with other brands and the past eight with Four Seasons Sunrooms exclusively," Keith Sitzman owner of Sunspaces in Bellevue, WA said. "Simply put, the past eight years have been the most rewarding in customer service and company profit!"

Due largely to its extensive national advertising presence over many years, Four Seasons Sunrooms has achieved the highest consumer brand awareness of any sunroom or conservatory manufacturer. Its decades of marketing and advertising experience give it a thorough understanding of just who its customer is and who is likely to buy its products in the future and by sharing that information with its franchises, it maximizes their marketing investments.

"Knowing the consumer ensures that Four Seasons can effectively market to the right demographic group with focus and accuracy," Peter Allen, Four Seasons vice president of franchise development said. "We drive leads from that group to secure valuable sales for our customers. Effective advertising creates high quality leads from consumers who are most likely to purchase."

"Four Seasons Sunrooms' name recognition separates us from the competition," Francine Townsend, owner of the Sandcastle Group in Marshfield and Cape Cod, MA said. "It is easier to sell the Four Seasons product for this reason. The relationship between franchise and manufacturer endorses this positive experience with a quality product and ease of shipping."

To ensure the continued success of its franchises and dealers, Four Seasons offers extensive internal and external training in every aspect of the business, including marketing and advertising, sales, product positioning, installation and business management. Four Seasons has even developed a suite of proprietary sales and production software exclusively to support its franchises and dealers.

"Four Seasons has helped us build our business with great training and support," George Faerber, owner of Sunrooms of Indiana in South Bend, Fort Wayne and Lafayette, IN said. "The product is the best."

Four Seasons maintains and supports a comprehensive internal Business-to-Business website where its franchises and dealers have 24/7 access to engineering documents, sales and marketing support, lead management tools, photos and documents, and even software upgrades. From that site they can also manage and personalize their Four Seasons consumer website provided by the manufacturer to each dealer and franchise. The company further maintains and monitors an Internet bulletin board for its franchises and dealers to ask questions and share information among themselves.

It's the company's products, however, that have been the key driver of the franchises' success. Four Seasons' exclusive CONSERVAGLASS PLUS™ has made it the name in year-round glass room additions, sunrooms and conservatories because, as its name suggests, Four Seasons Sunrooms can really be used in all four seasons in the most extreme of climates. The fact that it has franchises in such extreme climates as Phoenix, AZ and Juneau, AK, is a testament to this fact.

The other aspect of its products that has contributed to Four Seasons' success is the breadth of its product line. While other sunroom manufacturers specialize in one or two architectural styles of room enclosures, Four Seasons has over 20 unique and different room styles in everything from solid roof studio patio rooms and glass-roof sunrooms, to curved eave solariums to elegant English-style conservatories. And they offer them in every available material, from economical aluminum, to energy-efficient vinyl to elegant wood.

Four Seasons franchises and dealers can offer consumers looking for a year-round room addition a number of rooms to meet their design needs and budget all at one location. Such a wide and comprehensive product range meets any consumer's aspirations and ensures its franchises and dealers' sales teams never have to leave without an order.

"The Four Seasons Sunrooms product portfolio enables us to reach wide and diverse markets that we would otherwise not have been able to reach," Jim Lewis, owner of Patriot Sunrooms in Saint Louis, MO said.

Four Seasons Sunrooms, Patio Rooms and Conservatories perform flawlessly in extreme weather conditions while meeting and exceeding the most stringent building codes around the world and recently received Energy Star qualification on all its products from the United States Department of Energy. This is just the latest accreditation from the company that has led the industry in developing the most stringent standards for excellence in its products. In addition to EnergyStar, Four Seasons has ICC-ES, AAMA, NFRC, and even certifications from the strict Florida Building Commission and California Housing and Community Development.

"We enjoy being able to offer our customers a quality sunroom so they can enjoy the outdoors everyday," Lydia Teichroeb, owner of a Four Seasons Sunrooms franchise in London, Ontario, Canada said. "Four Seasons Sunrooms' attention to detail and high engineering standards is very important to us."

Four Seasons Solar Products LLC is the largest manufacturer of sunrooms, conservatories, patio enclosures and large-scale skylights in the world. Four Seasons designs, builds and ships its products from its headquarters and manufacturing facility in Holbrook, New York, to over 300 independently owned and operated franchises around the world. Four Seasons' sunrooms and conservatories consistently outperform competing products in controlling solar heat gain, winter heat loss, air infiltration, condensation, glass durability, window and door operation and paint sheen. For more information, call Four Seasons Sunrooms at 1-800 FOUR SEASONS or visit us on the web at www.FourSeasonsSunrooms.com.